To showcase your hotel rooms in the best possible light, great photography is essential. Start with natural lighting – shoot during the day with curtains open slightly to brighten the space. Turn on all in-room lights to create warmth and eliminate shadows. Use a wide-angle lens to capture more of the room without distortion, and shoot from the corners or doorways to give a clear sense of space. Keep the camera level and at around chest height for balanced composition. Symmetry is key – beds, furniture, and decor should feel intentional and aligned.
Before shooting, ensure the room is perfectly styled. Remove clutter like cables, bins, and signage. Beds should be crisp and neat, with fluffed pillows and open blinds. Stage the room with a few lifestyle touches like a coffee tray or neatly folded towel. Add a few detail shots to highlight luxury elements such as:
Finish with subtle post-editing – adjust brightness, warmth, and clarity, but keep it realistic. Consistency across all images is key to building trust and helping guests visualise their stay.