The Mildura Pontoon Boat Hire branding fits seamlessly within the broader identity of the Dockside Marina & Café, delivering a relaxed, family and friends-friendly vibe that invites people to enjoy the Murray River at their own pace. The dark red and silver/grey colour palette of the boats complements the café’s contemporary architecture and signage, while the bold Dockside logo – featuring a stylised bridge – cements the visual connection between land and water experiences. Self-drive messaging is clearly communicated, reinforcing ease and accessibility for all ages. The overall design is casual yet cohesive, reflecting the Dockside brand’s focus on fun, flexibility, and making riverfront leisure simple and inviting for locals and visitors alike.