The Event Photo logo was designed with simplicity in mind. Not of the client’s business model but simplicity for the communication of the logo and the brand.
Event Photo offer services in school formal and school photography. The concept for the logo was about energy and dynamics with a bold, strong feel.
From the existing colours the logo with the star burst was dynamic and strong, the star burst represented dynamics and a flash. Simple use of typography ensures the brand is competitive and distinct in the marketplace.