Print Based Design
More than just ink on paper
Designing for print-based products is completely different than electronic mediums. Technical considerations are highly necessary in a completely different realm than electronic. With over 30 years experience in the print industry you can be assured that Brand Action will deliver and meet your expectations.
Printing and Print Management
Nowadays due to the internet, printing needs have reduced. However, as a communication medium, print is a wonderful, tangible strategy. With over 30 years of print experience I can offer you premium support with a specialty in large and short-run print solutions. This includes a broad range of products, diverse paper options and print styles with the latest technology to give you convenient and quality print outcomes every time.
I can also assist with digital print, as I expertly handle any sized quantities in shorter time frames with fast turnaround times. If you’re looking for any printing solutions as part of your design needs, please contact me. I have the knowledge and experience to ensure you’ll get a great result, every time.
Our Print Background
Since 1988 I’ve been proudly involved in the printing industry. From my apprenticeship and going through as the last trade school block that studied and applied the 400 year old trade of ‘hot metal’ (see below), to starting with the original Apple Mac computers for desktop publishing and design and the internet. Without doubt my trade has been transformed by technology over the years, however the process of offset printing remains the same and its still a wonderful and tangible way to communicate on volume.
When I first started my time in the print industry I was called an Appreciate Compositor. The term ‘Compositor’ was for the person who inset each letter of a word into the frames for printing. This originated back in the day for hot metal. As the trade become computerised from the late 1980s onwards the trade was removed and combined with a graphic reproducer (worked with film and colour) and considered ‘pre-press’…before printing.
Varitype Comp Edit Typesetter was my first computerised typesetting machine as an apprentice
Gutenberg Bible : Source HRC
Printing History
The Gutenberg Bible is the first substantial book printed in the West by moveable metal type. Before its printing in 1454 or 1455, books were either copied by hand or printed from engraved wooden blocks – processes that could take months to years to complete. Johann Gutenberg invented a printing press that revolutionised the distribution of knowledge by making it possible to produce many copies of a work in a relatively short amount of time.
Euston Club Resort Station46 branding
CLIENT: Euston Club Resort
All Seasons Houseboats Signage
CLIENT: All Seasons Houseboats Mildura
Wentworth Shire Tourism Strategy
CLIENT: Wentworth Shire
Brand Projects that Create Success
ARKObots Branding
Branding developed with a young entrepreneur at high school for his educational combat robots focused on STEM learning methods. More >Visit Wentworth Tourism Branding
This tourism marketing strategy was built on 10 core principles. The brand worked for the Shire, community and industry. A brand that can be used across the entire region and a defined point of difference. More >
Mannum Museum and Mannum Township
Working with the Mannum Dock Museum of River History and the Mannum community has been very enjoyable. The museum is the heart of tourism in Mannum and is continually working towards improving its presence for visitors. More >
Fleurieu Penisula Tourism Branding
Once I’d worked through the current brand needs of the client we started developing different visual identity elements from both offline to online that aimed to continually build the tourism presence in the region. More >
Norwood Morialta Pedal Prix Branding
The pedal prix team at Norwood Morialta High School had an opportunity to use pedal prix to promote the school and improve its image on the track. I developed a brand strategy to take implement the branding. More >
Coorong Country Branding
The Coorong and Meningie region used to be a lost landscape of natural beauty, history and indigenous culture. Developing the Coorong Country brand and supporting the local community has been very rewarding More >