Discover Murray River Trail Mannum Visitor Centre
Client
Graphic Design
Sector
Tourism Region
This large-format 2.5 x 1 metre display at the Mannum Visitor Centre presents the Discover Murray River Trail as an immersive, visually rich travel map, combining vibrant colours, regional photography, and layered icons to guide travellers through over 2,500 km of Murray River experiences. Clear zone colour-coding segments the trail into five themed regions—from the mountains to the Murray mouth – while key towns, attractions, and route markers are crisply detailed for easy wayfinding. Supporting panels provide travel tips, regional highlights and visitor website information, making it both practical and inspiring. The design balances cartographic clarity with promotional storytelling, ideal for informing and exciting tourists at a glance.
Brand Projects that Create Success
More Projects >
ARKObots Branding
Branding developed with a young entrepreneur at high school for his educational combat robots focused on STEM learning methods. More >
Visit Wentworth Tourism Branding
This tourism marketing strategy was built on 10 core principles. The brand worked for the Shire, community and industry. A brand that can be used across the entire region and a defined point of difference. More >
Mannum Museum and Mannum Township
Working with the Mannum Dock Museum of River History and the Mannum community has been very enjoyable. The museum is the heart of tourism in Mannum and is continually working towards improving its presence for visitors. More >
Fleurieu Penisula Tourism Branding
Once I’d worked through the current brand needs of the client we started developing different visual identity elements from both offline to online that aimed to continually build the tourism presence in the region. More >
Norwood Morialta Pedal Prix Branding
The pedal prix team at Norwood Morialta High School had an opportunity to use pedal prix to promote the school and improve its image on the track. I developed a brand strategy to take implement the branding. More >
Coorong Country Branding
The Coorong and Meningie region used to be a lost landscape of natural beauty, history and indigenous culture. Developing the Coorong Country brand and supporting the local community has been very rewarding More >