Creating the Visit Wentworth Region branding has been challenging.
Wentworth Shire resides between the Murray and the Darling Rivers. The town at the confluence of Australia’s great rivers. Brand Action developed a new regional visual ‘Australia’s Murray Darling Heartland’.
This byline attaches the size and significance of the Wentworth Shire. Brand Action focused on the diversity of the shire, Indigenous culture, great rivers, rich fertile soils and semi-arid landscape.
Visit Wentworth: www.visitwentworth.com.au