The Australian Department of Health commissioned Brand Action to design and develop a new entrance way that gave visitors to their office a sense of what the department does and covers in the community in South Australia.
From indigenous to children, practitioners to elderly health both in cities and the region the foyer display showcased their role.
The key to the development and design of the foyer was about layers, diversity and flexibility. Utilising a bold digital image of a sunset from red to purples showed the landscape of Australia, the transparency of the vision was about confidence in the Department, images that were spaced off the wall in mono and colour also showed diversity and the free hanging banners allowed the display to move and not feel static which showed the flexibility of the department.
This was a very successful install and concept that was partially used in another floor as well.