Why most small businesses go broke and how to avoid it

A great article by Jim Connolly from Small Business Newz.

Jim in his article how to kill a business and lists design and website as a couple of the main factors.

How to kill a business

Here are some common areas, where former business owners refused to invest and paid the price:

  • By refusing to hire a great accountant, they had unnecessary cash flow problems.
  • By refusing to pay for a professional looking website, they lost sales leads and looked like amateurs.
  • By refusing to insure their business correctly, they lost everything when hit with a big, uninsured loss.
  • By refusing to hire a copywriter for their marketing, their response rates were 100′s of percent lower than they would have been.
  • By refusing to pay a designer for a professional logo, they looked amateurish. People don’t trust amateurs.
  • By refusing to buy the correct software and hardware for their business, they lost valuable time.
  • By refusing to pay a lawyer for the right legal advice, they lost everything when legally challenged.

We can happily assist any business looking to revamp, grow and get strategic here at Brand Action.

Read article here